Use of AR during streaming events
Adding AR to an event is very easy. All that is needed are the assets created for mobile use and AR and a QR code during that would be shown during the pertinent parts of the presentation.
Here is an example of a video with the QA code. If you rase your phone's camera to the QR code you will be directed to the AR product that the presentation is talking about.
Below is the example of the AR that is used in the presentation. If you view this page on a mobile device, you would be able to click it and review it in AR.
Example of full mobile experience can be viewed here. Please review on a mobile device.